Come inside a jury room as one juror leads a starkly divided room to consensus. Join a young CIA officer as he recruits a reluctant foreign agent. And sit with an accomplished surgeon as he tries, and fails, to convince yet another cancer patient to opt for the less risky course of treatment. In Supercommunicators, Charles Duhigg blends deep research and his trademark storytelling skills to show how we can all learn to identify and leverage the hidden layers that lurk beneath every conversation.

Communication is a superpower and the best communicators understand that whenever we speak, were actually participating in one of three conversations: practical (Whats this really about?), emotional (How do we feel?), and social (Who are we?). If you dont know what kind of conversation youre having, youre unlikely to connect.

Supercommunicators know the importance of recognizingand then matchingeach kind of conversation, and how to hear the complex emotions, subtle negotiations, and deeply held beliefs that color so much of what we say and how we listen. Our experiences, our values, our emotional livesand how we see ourselves, and othersshape every discussion, from who will pick up the kids to how we want to be treated at work. In this book, you will learn why some people are able to make themselves heard, and to hear others, so clearly.